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Il Vallone

Essenza nera, gusto d'oro.

Il Vallone is a web design and product identity project created to showcase Black Oil, a new premium product from the brand. The project covers the packaging, the bottle design, a logo refresh and an immersive website. The visual world plays on black, gold and restraint to convey an elegant, rare and high-end image.

Client

Il Vallone

Sector

Premium olive oil

Services

Web design, packaging, product identity, logo redesign

Web design
Il Vallone website, mobile version, Black Oil collector's edition page

Mobile version

Il Vallone website, desktop version, Black Oil collector's edition page

Desktop version

Product identity
Black Oil label and bottle design for Il Vallone

Bottle & label

Detail of the golden pouring cap on the Black Oil bottle

Pouring cap detail

Black Oil bottle styled on a black background with olives and salt

Product styling

In context
Black Oil bottle on a kitchen counter with Italian ingredients

Kitchen world

Black Oil poured over a salad in a wooden bowl

Use · salad

Black Oil bottle on a set table with bread, wine and a candle

Table & tasting